Corporate and Customer Engagement Manager
The successful candidate will have the opportunity to craft the strategy and execute various programs aimed at growing engagement, awareness, community, and loyalty among 3 key stakeholder groups:
- Staff
- Customers
- Signature brand Consumers
We will empower this person to develop content and/or experiences that engage people and create meaningful interactions over time.
Corporate Engagement
- Plan and manage company events including travel, lodging, food and beverage, site/vendor management, technology, pre/post communications, etc. Tentpole annual events include:
- Holiday Party
- Summer & Winter Summits (company meetings)
- Volunteer activities with non-profit partners
- Own and manage the relationships with all corporate non-profit partnerships and charitable relationships.
- Ensure that the firm is well-positioned to offer support and resources to nourish these partnerships and make a true difference in the community.
- Encourage collaboration and participation from the staff and organize any on/off-site activities related to these groups.
- Collaborate with HR, Sales, and other teams to create and memorialize training and onboarding materials for staff, brokers, distributors, and other stakeholders
- Actively assist in the onboarding and welcoming of new staff to the team
Customer Engagement (Trade Partners)
- Plan and manage customer events, national tradeshows, and other major events including travel, lodging, exhibitor services planning, product and material coordination/shipping, vendor management, pre/post communications, shipping, and in certain cases, onsite management/run of the show
- We currently support an annual calendar of close to 10 national tradeshows, of which around half require attendance and onsite management of booth setup, product display, etc.
- Plan and host our annual summer customer cocktail party including venue selection, food/beverage/décor, guest management, and onsite run-of-show
Consumer Engagement (End-User)
- Drive loyalty and engagement by managing the signature brand-consumer community:
- Social Media community management
- Identify and/or field requests for partnerships and collaborations
- Manage customer service for our online store
- Community inbox
- Loyalty & Subscribers
- Brand ambassadors
- General inbox submissions
Qualifications
- 3-5+ years’ experience in/around hospitality, community building, engagement marketing, event planning, etc.
- Outstanding communication skills (verbal and written) with a passion for creating connection, community, and loyalty around shared goals and mission
- Experience working with and talking about food is a plus
- Detail-oriented and able to work both autonomously and collaboratively
- Must have a sense of urgency; ability to work under time constraints
- Ability to multi-task
- Ability to lift 25+ lbs. and spend some days very active on your feet and moving around
- Eagerness to spend a portion of your week in the NYC office (typically 3 days per week minimally)
- Eagerness to travel for certain shows and events (approx. 4-6 multi-day trips per year)